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Discover Leksa: Crafted Elegance, Seamless Functionality. Elevate your creative portfolio, impress your audience. Where creativity meets functionality.

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Hyundai Santro 2019 “Garage Door” Reveal: Seamless Physical-Digital Integration

Case Study

  • Challenge: To relaunch the iconic Hyundai Santro with a memorable, innovative, and emotionally resonant reveal.
  • Solution: A unique system was engineered where a segment of a super wide-angle projection screen, designed as a garage door, physically opened in perfect synchronization with the film’s end, allowing the actual car to emerge onto the stage.
  • Impact: The reveal was a major highlight, creating strong buzz. The mechanism was so well-engineered the client anecdotally expressed a desire to have it installed in their own garage.

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