Dominance in 3D Projection Mapping: Transforming Surfaces into Spectacles
Emazing asserts its position as the "first and the only company doing projection mapping in Nepal" or, at minimum, the nation's foremost specialist in advanced 3D projection mapping techniques. This signature expertise has been showcased across a diverse spectrum of applications, consistently delivering awe-inspiring visual experiences. 1 This claim to market leadership is supported by a deep understanding of the technology and a portfolio of successful, often pioneering, projects.
1. Methodology & Technical Capacity: Emazing's process involves detailed site assessment, precise 3D modeling of the target surface (be it a heritage building, a contemporary facade, a custom-built stage, a product replica, or even moving fabric), creative content development (including 2D/3D animations, video narratives, and abstract visuals), and expert technical execution using high-power projectors (ranging up to 28,000 lumens for events like TGIF Fashion Week on vast surfaces like 48ft x 14ft) and sophisticated media server technology for seamless playback and synchronization.
2. Applications:
A hallmark of Emazing's work is its commitment to using this technology on national monuments exclusively for non-profit organizations to deliver impactful social messages. This ethical stance distinguishes Emazing and underscores its respect for cultural heritage. Notable projects include the "first time in Nepal" building projection for a Save the Children fundraising event at the Garden of Dreams (2013). This was followed by impactful campaigns on national treasures like Dharahara (for UNICEF on World Children's Day 2021; for USAID on World Antimicrobial Awareness Week 2022), Gaddi Baithak Durbar Square, and Ghantaghar (for UNHCR on World Refugee Day; for WHO). All are executed with non-destructive methods, ensuring these powerful visual tools add value to cultural heritage, not detract from it.
Creating innovative seasonal greetings for major telecom companies Nepal Telecom (NTC Sundhara building, Tihar 2074 & 2075) and Ncell, replacing traditional lighting with dynamic projections. Projection mapping was also utilized for the grand opening of the Tiger Palace Resort.
The Nissan Terrano launch featured 3D mapping for an "immersive and surreal experience." The 8848 Vodka special artist edition launch showcased an 8-foot replica bottle, revealed via a lift mechanism, with animated artwork projected onto its surface (potentially full 360-degree mapping). A groundbreaking "first in Nepal" was the projection mapping onto a live model's moving dress during a ballet sequence for the Prime Tiles launch, dynamically showcasing tile textures.
Emazing introduced 3D projection mapping to a fashion show for the "first time in Nepal" at TGIF Fashion Week, utilizing a vast 48ft x 14ft surface, an extremely bright 28,000 lumens projection system, and HD live feed integration, requiring "countless hours of planning testing."
Designing and executing projection mapping for iconic Nepali bands like 1974 AD (at St. Xavier's Ground) and Nepathya (at Patan Durbar Square in 2013 and in Pokhara), transforming stages into dynamic visual landscapes. For the NSJF Pulsar Sports Awards, this involved a 60ft x 16ft abstract surface where sportsmen interacted with projections, and live performances were synchronized with dynamic graphics.
Creating interactive projection mapping games and activities for festive occasions, such as for LABIM MALL during Christmas and New Year's Eve 2017. 1 The Annapurna Express article from December 2019 extensively features Emazing and Kumud Singh, corroborating the company's early focus (around 2012) on projection mapping and its pioneering projects like those for Nepal Telecom, Ghantaghar, and Gaddi Baithak.
Subscribe to our newsletter.
Get valuable strategy, culture, and brand insights straight to your inbox.
By signing up to receive emails from Motto, you agree to our Privacy Policy. We treat your info responsibly. Unsubscribe anytime.
